Promoting helmetless scooterists

**sleemanj** · 10th August 2011, 15:45

On the back of a bus today I saw the below advertisement.

I'm not usually one for worrying about advertisements, I'm not one of those people who complain about "bugger" in an ad, or kids driving or things silly like that; but in this case, I'm seriously considering writing to the ASA or even ACC.

Maybe I'm just in an antagonistic mood, but it just seems really irresponsible to, all be it indirectly, promote riding your scooter, at speed without so much as a helmet, let alone gloves.

I don't think you could get away with advertising like this if the focus was on "happy beautiful and cool" people dragging on cigarettes any more, for the same reason, as a society we don't want to subconsciously promote it.

**Banditbandit** · 10th August 2011, 15:47

It's a movie ad .. I wouldn't worry about it .. everyone knows that it's illegal here to rider without helmets even on scooters

**Taz** · 10th August 2011, 16:04

Dude.... It's not real life.

**Bald Eagle** · 10th August 2011, 16:07

Julia Roberts and Tom Hanks , no real loss there then.

**Spazman727** · 10th August 2011, 16:09

In Melbourne there is a mural outside a cafe of a guy on a scooter with no helmet eating an ice cream while riding. On the other hand, this morning I saw a guy on a scooter wearing a racing jacket with a massive back protector and everything.

**Str8 Jacket** · 10th August 2011, 16:28

Is it actually illegal to ride without a helmet in the country the movie was made in? Not that it matters cause it aint real life. I would also like to know how they could actually promote the two main actors without showing their faces?

**imdying** · 10th August 2011, 16:30

Originally Posted by sleemanj

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On the back of a bus today I saw the below advertisement.

Bloody 'ell, recognise the difference between reality and make believe much?

**DrunkenMistake** · 10th August 2011, 16:41

Its an american movie, its america who cares,

Besides your not required to wear a helmet if your travelling below 30km/h, most scooters struggle 50 haha

**sleemanj** · 10th August 2011, 16:49

Originally Posted by DrunkenMistake

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Besides your not required to wear a helmet if your travelling below 30km/h

Is that for real? Never knew that.

Edit to add: really? You can't ride a push bike on the road without a helmet, and I doubt many push bikers go much more than 30k's an hour.

**DrunkenMistake** · 10th August 2011, 16:56

Originally Posted by sleemanj

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Is that for real? Never knew that.

Edit to add: really? You can't ride a push bike on the road without a helmet, and I doubt many push bikers go much more than 30k's an hour.

I thought the exact same thing, let me find you the link, watch this space.

http://www.nzta.govt.nz/licence/assi...tml#motorcycle

I take that back, I missed the 'And'

However, you're not required to wear a helmet if:

you're on an all-terrain vehicle, a motorcycle, or a moped and
you're travelling up to 30 km/h, and
you're travelling from one part of a farm to another on the same farm or an adjoining farm owned or occupied by the same person
you're on an all-terrain vehicle, a motorcycle, or a moped and
you can prove you're a member of the Sikh religion, and
you're travelling up to 50 km/h.