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nallac
31st March 2010, 20:50
Heres a interesting artical on the rise and fall of Buell.

http://www.froggypwns.com/buellpdfs/Cycle%20World%20-%20May2010%20-%20Demise%20of%20Buell%20and%20Barracuda%202.pdf

Drew
31st March 2010, 21:34
Christ, what a read.

I suppose it's a pity that Buell never got to build the bike they wanted, but the guy was told at the start not to sign the contract.

nallac
1st April 2010, 19:45
Yip, a bugger they never brought out the turbo'd Buell's.

rok-the-boat
1st April 2010, 21:08
Too many dreams - too many model changes. Stick with what works and change it only slowly if you want to maintain economic success.

Elysium
1st April 2010, 21:29
Good read alright. Harley sure don't like change...or ideas.

nallac
1st April 2010, 21:46
Its our way or the highway....

The problem with big companys run by bean counters.
So many good/interesting ideas flushed down the drain...or sent to the crushers!!!

davebullet
2nd April 2010, 16:45
Microsoft operate the same business model. Buy out the competition, drain the ideas. Park them then release something to market when you are ready and claim you are the innovator.