Live Life with A BADD Atittude or...

[Genestho]

Hi Guys

Just working on a signature line to attach to any marketing campaigns, website, tees etc. There seems to be some interesting opinions thrown around so I thought Id test the theory out here...


"Live Life with A BADD Atittude"

The BADD Atittude concept being - We can all participate in our own ways to reduce drink driving and its consequences..

When having a big night:

a) Book a taxi
b) Book a Dial a Driver
c) Book a Sober Driver

Or
Taking keys or offering a bed to mashedup mates or family members.

And the old call *555 or 111 ph call if you follow a mashed up driver crossing the centreline

Theres a few options to pick from, or feel free to add your own.

If there is a line better than I can come up with, there is a prize of a photo, with BADD girls (Sorry ladies we dont have any BADD Boys YET!) at the Ride, published on my website with Kudos given!!! A BADD pack, and maybe even a Gate Pass to the Taupo BADD Endurance Racing!

[MSTRS]

I quite like that....
what about "Have YOU got a BADD attitude?"
or "A BADD attitude - don't leave home without it"

[Genestho]

I quite like that....
what about "Have YOU got a BADD attitude?"
or "A BADD attitude - don't leave home without it"


ooo nice! Like it! Thankyou!!
I have been feeling around with the words, feel like its so close!

[007XX]

Oh, this is fun (and important)...can I play too?


"Stay on the BADD side of life"

"Show us your BADD attitude...stay alive"

"When BADD is the good attitude to have"

[DMNTD]

I'm so B.A.D.D I'm good! :shifty:

[007XX]

I'm so B.A.D.D I'm good! :shifty:

Ppffffttt...no, it's:

"I'm good, but I'm even better when I'm BADD!" :bleh:

[sinfull]

How's "Ladies only go home with B.A.D.D boys"

[BIHB@0610]

When I'm good, I'm really good,
but when I'm B.A.D.D. I'm better

Don't drink and drive,
Be B.A.D.D. and stay alive

If you're tossing up driving after drinking
Let your B.A.D.D. side do the thinking .....

ooooh and if I win, I want my own B.A.D.D. boy :devil2:

[sinfull]

Or "Ladies love the outlaw, but only go home with them if they're real B.A.D.D"

[Badjelly]

Given that this is to be seen by the general public, I think you need to spell out the connection between BADDness and safety. With something like "Live life with a BADD attitude", most people will just think, "WTF?", and move on. So I am about to vote for the one that makes the BADD=safe tie-up clear (but I can't remember the exact words).

If it was intended solely for people who already know what BADD stands for, then something enigmatic would be fine.

[Badjelly]

...So I am about to vote for the one that makes the BADD=safe tie-up clear (but I can't remember the exact words).

BADD Attitudes Save Lives. Possibly this could do with a bit of fine-tuning. I'll think about it.

[MSTRS]

Those others being known already, you could have...
SADD, MADD or BADD - do you have The Attitude?

[Goblin]

I always thought B.A.D.D was the catchphrase. Bikers Against Drunk Drivers. Seems like it's getting a bit over-complicated adding a catchphrase to the catchphrase.

That's only my opinion tho. I think you're doing a great job Jos.

[Genestho]

Given that this is to be seen by the general public, I think you need to spell out the connection between BADDness and safety. With something like "Live life with a BADD attitude", most people will just think, "WTF?", and move on. So I am about to vote for the one that makes the BADD=safe tie-up clear (but I can't remember the exact words).

If it was intended solely for people who already know what BADD stands for, then something enigmatic would be fine.


This is only used inconjunction with safety campaign materials, and anyone that wears a BADD tee would know why they've bought it (one would assume?), and well, if your at the website and see it, you're there for a reason. Thankyou for your vote/opinion:Punk:

[Genestho]

LOL, cracking up, so many great ideas, and votes, keep them comin guys!!:2thumbsup

[Squiggles]

Those others being known already, you could have...
SADD, MADD or BADD - do you have The Attitude?

i like that one, but it'd have to go with something to indicate what it referred to... Crosses perhaps

[Genestho]

Yea it is pretty good, that one definately made me look twice...but
(Cant stand the word but)

The only thing is Id have to ask permission for the SADD/MADD use of name, which makes it very complicated and Im pretty sure MADD has no representatives in NZ, the crosses I'll keep away from as I belong to a very brave lobby group called Crossroads and the theme in our logo is crosses, signifying the preventable and unneccasary deaths of our loved ones and many past, due to alcohol or drug impaired driving.

However, we at BADD Headquarters can do anything! (Within reason and permission rights)

Loving the input, thankyou!!:yes:

[Toaster]

The first option sounds good, roll off the tongue and works well grammatically.

[FJRider]

A lot of good suggestions...

[Genestho]

The first option sounds good, roll off the tongue and works well grammatically.


Thanks Dude, its kind of earmarked at this point for the supporters poster to be printed tomorrow, but nothing needs to be set in stone

[Genestho]

A lot of good suggestions...

Absolutely!! Awesome:2thumbsup

[ukbandit]

are you a B.A.D.D ASS?
if not become one

B ikers
A gainst
D runk
D rivers

A re about
S aving
S ouls/someome

good luck!

[Genestho]

Hey thats very cool, noted!!! Thankyou :niceone:

[BIHB@0610]

I kinda like good guys
But B.A.D.D. boys are better :wari:

Know it's not suitable for a catch phrase but there are so many good suggestions in this thread ..... girl's just gotta have FUN! :woohoo:

[Genestho]

I kinda like good guys
But B.A.D.D. boys are better :wari:

Know it's not suitable for a catch phrase but there are so many good suggestions in this thread ..... girl's just gotta have FUN! :woohoo:

Oh dear :bleh: we better find Planna some BADD boys! :chase::spanking:

There are so many suggestions on this thread, theres certainly a couple that stand out! Will have a look at results at close of poll, thanks again everyone! :niceone:

[Genestho]

LOL, cracking up, so many great ideas, and votes, keep them comin guys!!:2thumbsup

Thanks to all who voted, allowing me to test my phrases out here, all your suggestions were fantastic!

But Im afraid I'll stick with the original phrase, seems to be fairly popular and says it all - when you understand the importance of what the phrase stands for and where it comes from.

Cheers all:2thumbsup

[AllanB]

Until I read this:

B ikers
A gainst
D runk
D rivers


I had no bloody idea what you were talking about :Pokey:

BADD and any of the above will not mean anything to the general public unless the BADD is spelt out as above.

Just get Mr T on a Harley - "you gonna drink and drive FOOL - that's real BADD, get out of that car or I'll introduce you to my friend PAIN"


While on the subject of drink driving I am always a bit disappointed by the number of bikes parked up outside pubs in the weekends - fark I get loose on the bike after a coffee little lone a beer!

[Genestho]

lol

Yea it takes time to get the profile out there, badds only been about just over a year.
The catchphrase would be on Tees, which have the name spelt out on the front, at the website - where the story that inspired badd is, or on any campaign material, hopefully people should get the jist of it, allllll about education:rockon:

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