Quote Originally Posted by Biff Baff
I saw a documentary on TV about it some time ago. If it's genuine, and the TV prog said it was – showing the design, production and filming of it and the hundreds of attempts it took (making adjustments etc) - then it has at least to be the most ingenious adverts of all time.

Bloody adverts.
Yeah, took them something like 250 shots to get it all because it had to be filmed in one continuous roll.

Love adverts meself, but then I've been in the industry ever since I left school, well, after a brief stint at a music magazine which paid shite money. Decided that any place of employment which provided its own in-house pub had to be a bloody good thing (and most ad agencies in London do have their very own bars :-) )...