A good part of addiction is a psychological component.
At my old place of work, I was replacing all coffee beens with decaf for two weeks for fun and no one noticed. Then another dude took over my kitchen duty and... (you can imagine the rest).
"People are stupid ... almost anyone will believe almost anything. Because people are stupid, they will believe a lie because they want to believe it's true, or because they are afraid it might be true. People's heads are full of knowledge, facts, and beliefs, and most of it is false, yet they think it all true ... they can only rarely tell the difference between a lie and the truth, and yet they are confident they can, and so all are easier to fool." -- Wizard's First Rule
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