People need to be rich because we are shown images of the rich and told this is what we are to ascribe to. Some years ago I approached a local businessman by the name of John Harrington to do some marketing work for him. He was in the smoko room doing the dishes and asked "why do I need to do marketing"
My response was "to make more money", and his answer has stuck with me ever since. "What do I need more money for? A man can only eat and drink so much and I do too much of both". He sold his beer very cheaply because he wanted to brew a good beer at a fair price that anyone could afford. I notice that over the years his branding has lifted with his prices, so I suspect John is no longer at the helm.
John's comment has influenced me to this day and I could earn a hell of a lot more than I do, but I would rather work 1 -2 days a week and study the rest of the time because I earn enough to buy beer, run a bike and eat.
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