To be fair, SS90, there is nothing to stop any gear shop sourcing manufacturers and importing gear for onselling. Just like Quasi does. Both are cutting out the middle men by being all things (importer, wholesaler/distributor, retailer).
The difference is, he has lower overheads, so can 'afford' to make a lower margin.* That, and do you seriously know any bike shop staff that have the time, passion, expertise and product knowledge (not to mention design and development) that is needed to do it this way?
* Actually his margin would be netting him a similar amount to that which the bikeshop owner makes. It's the markup that is important - it determines what's left when all the expenses are paid.
Last edited by MSTRS; 5th December 2011 at 09:31.
Do you realise how many holes there could be if people would just take the time to take the dirt out of them?
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