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Thread: More bad news for beer lovers

  1. #1
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    More bad news for beer lovers

    Bugger

    Lion have bought up Emersons

    http://www.stuff.co.nz/business/smal...-craft-brewery

    I knew they had been wanting to take them over for a while - but sad to see it actually happen

    Thank heaven we still have Tuatara, Epic and Stoke
    =mjc=
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    Not buying that ever again. A shame, as they made some of the better stuff.

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    Quote Originally Posted by jim.cox View Post
    Thank heaven we still have Tuatara, Epic and Stoke
    Do you stil have them? Usually beer goes straight thru' me ...
    "So if you meet me, have some sympathy, have some courtesy, have some taste ..."

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    Crap crap crap and fucken crap! I am so sick of Lion Breweries destroying all the good beer. Why Emersons why?!?!?!?!?!
    "Some people are like clouds, once they fuck off, it's a great day!"

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    Quote Originally Posted by Str8 Jacket View Post
    Why Emersons why?!?!?!?!?!
    'cos they were the best

    and maybe 'cos Lion didnt want to compete on the open market for Moa ?
    =mjc=
    .

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    Oh FFS. First I'm not allowed to be alone with my kids and now this. It's like they WANT us to move to Australia.
    If a man is alone in the woods and there isn't a woke Hollywood around to call him racist, is he still white?



  7. #7
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    Quote Originally Posted by jim.cox View Post
    'cos they were the best

    and maybe 'cos Lion didnt want to compete on the open market for Moa ?
    They are one of the best. I really enjoy a lot of the NZ boutique beers. My fave at the moment being Epic Hop Zombie.
    "Some people are like clouds, once they fuck off, it's a great day!"

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    Quote Originally Posted by James Deuce View Post
    It's like they WANT us to move to Australia.
    Warning: Kirin (owners of Lion) have also bought 75% in the brewery that prodcues 'Little Creatures Pale Ale' - the only good beer brewred in Aussie
    =mjc=
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    Epic Zythos. Whoar. And anything brewed by Renaissance. Or Galbraiths. Or Mikes. Or a whole batch of other kiwi craft brewers for that matter.
    "Standing on your mother's corpse you told me that you'd wait forever." [Bryan Adams: Summer of 69]

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    "Some people are like clouds, once they fuck off, it's a great day!"

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    Quote Originally Posted by jim.cox View Post
    Warning: Kirin (owners of Lion) have also bought 75% in the brewery that prodcues 'Little Creatures Pale Ale' - the only good beer brewred in Aussie
    Feral Hop Hog is a good beer brewred in Australia.....prodcuesed by Feral Brewery in the Swan Valley.
    “- He felt that his whole life was some kind of dream and he sometimes wondered whose it was and whether they were enjoying it.”

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    I Used to enjoy Macs Black until Lion took over. It changed the recipe( I think they started using sugar instead of extra malt, in the brewing process). anyway, it turned to shit.

    I see that the McCashins family are back brewing fine ales again under the name Stoke, so all is not lost
    Rick.
    Reality is only an illusion caused by a lack of alcohol in the blood.

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    So Lion have purchased a brewery producing beer that makes their existing labels taste like the swill that they are. They either operate Emersons as a fully independant entity (unlikely for long) or assimilate it into their collective like they have all the other independants Lion have 'absorbed'

    With Lion's operating clout they could make Emersons compete pricewise against the imported UK ales that Emersons are so skillful in emulating, but more likely their beancounters will turn the operation into yet another hop flavoured water production facility Time will tell.

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    Quote Originally Posted by Naki Rat View Post
    So Lion have purchased a brewery producing beer that makes their existing labels taste like the swill that they are. They either operate Emersons as a fully independant entity (unlikely for long) or assimilate it into their collective like they have all the other independants Lion have 'absorbed'

    With Lion's operating clout they could make Emersons compete pricewise against the imported UK ales that Emersons are so skillful in emulating, but more likely their beancounters will turn the operation into yet another hop flavoured water production facility Time will tell.
    That is my fear.... They've done it before and they will do it again.
    "Some people are like clouds, once they fuck off, it's a great day!"

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    It's no great loss, if you really like beer then you'd make it yourself. It's not difficult or expensive to do.

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