Marketing done right

**HenryDorsetCase** · 14th July 2014, 08:28

You know when its good when you respond to it on a visceral level, without realy thinking: it just provokes the "want" response. Thats why large breasted women appear so often in advertising (so those of us bottle fed as infants can get what we missed out on all those years ago - I digress).

Anyway, Harley Davidson do it very well, Ducati do it pretty well, but I reckon Belstaff do it best: particularly this latest campaign: Sure they are flogging jackets and stuff that you can buy for quarter the price elsewhere, but whatever man:

http://www.belstaff.com/men/pure-motorcycle/

I love that little video.

**buggerit** · 14th July 2014, 09:25

ho hum, wheres the titties? 4/10

**caspernz** · 14th July 2014, 15:57

Looks like niche marketing to me, and I'm not in that niche

**ellipsis** · 14th July 2014, 16:08

...sorry HDC, 2/10...dont care where the boobs are but I found the knobs...

**Swoop** · 14th July 2014, 16:47

"Bond St, Mayfair".

Hope the bank manager is on speed-dial!

**R650R** · 14th July 2014, 17:27

Yep lacks minimum level of TnA factor. Very metrosexual hipster targeted by the looks. And shows rider overtaking mate on inside...
Well we now whats under the veil of a Burka wearing speed triple rider then now ;p
Slick production but very narrow target audience so guess your original statement is kinda correct, just as casper said, not our niche!!!

Actually a perfume ad, but it has a bike in it and Keira Knightly

**lakedaemonian** · 14th July 2014, 18:34

Here's a good one from Guinness.

It pulls the emotional heartstrings, and is likely to result in a lot of extra pints being purchased and poured in pubs (albeit going flat).

No motorcycles though......but motorcyclists drink beer.

**JATZ** · 14th July 2014, 18:57

Originally Posted by lakedaemonian

Here's a good one from Guinness.

It pulls the emotional heartstrings, and is likely to result in a lot of extra pints being purchased and poured in pubs (albeit going flat).

No motorcycles though......but motorcyclists drink beer.

........

Now, if it had been at Hooters or the like