Sure, that's how they're defining it.
Motomail are having a 20% lockdown sale (plug!), but they're not going to be able to ship anything until after the lockdown, I guess because they've been told they're not 'essential'. They might be a bit miffed that Noel Leeming can ship a Mini Kitchen Wizz when they can't ship a helmet, which is definitely an essential item for riding a motorcycle.
I guess I just think using the term 'essential' begs an argument, whereas using 'approved' is more accurate. It's probably just me though.
Neither am I, the more businesses who can operate without violating the integrity of the lockdown the better. It's good to see they're being flexible about it.
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