I think you raise a good point here Dave, and it's [pssibly one that could be raised in the Broadcasting Standards Tribunal.
You see, we have rules about alcohol advertising that you cannot glorify the drinking experience, and DB has certainly pushed the boundaries with the Export ads.
I'm not too sure about the rules regarding the adveritising of gambling products (more of a suit's problem than creative where I hang out) but you could put a case to the Broadcastings Standards Authority regarding glorification of betting...
And I to my motorcycle parked like the soul of the junkyard. Restored, a bicycle fleshed with power, and tore off. Up Highway 106 continually drunk on the wind in my mouth. Wringing the handlebar for speed, wild to be wreckage forever.
- James Dickey, Cherrylog Road.
Bookmarks