Steve McQueen's estate sues Belstaff

[Bob]

The Estate of Steve McQueen is suing Belstaff over a range of clothing featuring the film star.

The accusation is that Clothing Company S.P.A., parent company Belstaff USA and Belstaff International LTD have made "willful and brazen unauthorized use of the name, image, signature and likeness" of the actor.

The lawsuit alleges a representative of Belstaff contacted the estate in 2007 requesting a license for use of McQueen's image, but permission was not given.

[Timber020]

Nothing is cool enough to carry the Steve McQueen name. Read his biography, he was a bloody legend.

[Motu]

But I wonder how many of the younger riders these days would want to wear a Belsaff like McQueen wore? It would definitely be considered uncool! And the certainly they wouldn't wear his open face helmet.I think the King of Cool is wasted on the young...but I'd happily wear a waxed cotton Belstaff and open faced Bell helmet.

[tri boy]

Still got my original Belstaff jacket. (bit small now).
They were gamekeepers jackets originally I think. The large pockets were designed to carry shot gun cartridges.
Steve was cool. Ice cold even.

[James Deuce]

Belstaff is just a name now, an Italian company I believe. They make high end semi-tailored stuff for people who aren't shaped like a potato.

[McJim]

I can't afford Belstaff - rockon Quasimoto!

[NordieBoy]

I think the King of Cool is wasted on the young...but I'd happily wear a waxed cotton Belstaff and open faced Bell helmet.

Classic MX time

[koba]

But I wonder how many of the younger riders these days would want to wear a Belsaff like McQueen wore? It would definitely be considered uncool! And the certainly they wouldn't wear his open face helmet.I think the King of Cool is wasted on the young...but I'd happily wear a waxed cotton Belstaff and open faced Bell helmet.

I sure think he was pretty cool....