Attention Spin Doctors

[Hanne]

The raising $X for charity Y will certainly get some attention. However, we really need to appeal to people's self-interest as well.

"I'm a biker, that's one less car on the road slowing you down on your way to work" - Everyone in AKL would love this

"I'm a biker, I care about the environment as I use less gas than a car" - This'll get to the greenies

Need to go for the spread

I like this idea, also sends the message that we are not all big tough meanies with handlebar mo's who go around terrorising little children! It is important to show that ALL SORTS of people are out there riding (can be done by choice of speaker) and that we have a positive effect on different areas of life for the public (through what they are saying). Might be some ideas in the 'imapact statements' thread? (Some are a bit negative, but might unearth something worth cultivating there)

[FastBikeGear]

"I'm a biker, that one more car space available for you when you get to work"

"I'm a biker, I get over 50 mpg that less dollars headed overseas to pay for petrol"

"I'm a biker, my bike cost less than half the price of an average car that less dollars headed overseas to buy my vehicle"

"I'm a biker I am subsiding your ACC bill"

Umm ....scratch the last one.

[GOPSTER]

What about.... Along the lines of the concentrating on 2 things at once ad with 1 person putting forward ACC point of view and the other rebutting their statements eg.

Person 1 ACC says I am x times more likely to crash
Person 2 I am x times more likely to be the victim in a crash
Person 1 $70 of a car registration goes to covering motorcycle crashes
Person 2 80% of motorcyclists also own cars

and so on then
"Its hard to concentrate on 2 things at once especially we one is talking bullshit"