If the last issue of Avenues was anything to go buy, it's because Harleys attract old cashed up gits on image aloneOriginally Posted by shrub
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If the last issue of Avenues was anything to go buy, it's because Harleys attract old cashed up gits on image alone
dodgy is as dodgy does
that's a huge part of their market. Harley have been successful because they don't so much sell a bike as an image, and when you're a cashed up old fart with more money than you really know what to do with, you buy the toys that make you feel young. Splash out on that Fat Boy, and suddenly you're Peter Fonda and you're looking for America.If the last issue of Avenues was anything to go buy, it's because Harleys attract old cashed up gits on image alone
There is also the community aspect, and sociologists are forever banging on about the human need to identify and belong, and modern society has lost that component, so you join HOG and you're part of a community of like-minded souls. When people see you on your bike or in the pub, you're not just another anonymous Joe in a Pajero; you're a Harley rider. Fuck yeah!
(Fade out to strains of Get Your Motor Running with lone Harley rider riding centre distance to infinity)
Don't blame me, I voted Green.
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Thank goodness they'll be out of business before I get to that age
dodgy is as dodgy does
harley are actually facing a bit of a problem there. The average age of Harley buyers is steadily increasing and they are not attracting younger riders, so one day their market will literally die out.Thank goodness they'll be out of business before I get to that age
Don't blame me, I voted Green.
Fully qualified Sifter.
The XR and the V-Rod family are aimed at getting younger riders on the brand, and we've certainly sold a fair few.
dodgy is as dodgy does
The XR is definitely a good move by Harley and i'd own one. What is the demographic profile of the V Rod? I would have thought they would still be an older (40+) persons bike by price alone.
Don't blame me, I voted Green.
Forum whore
Yeah, I'd be lying if I didn't say that some of them look like they'd be happy in my garage. Then Ducati released that Diavel thingy...
Fully qualified Sifter.
We've had three XR1200 demo bikes. Each has done around 2000km's when we've sold them on. Approx 1800km's on each of them was probably done by me. I love them! A few younger guys and gals buy V-rods too...but yeah, they're much dearer.
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Half the ones I saw on TM in a quick squiz are under $20k, so not at all out of reach for someone who really wants one. I'm guessing a brand new one isn't easy on the wallet though?
Definitely the XR over the VRod though
Fully qualified Sifter.
New Nightrod Special is $29595.00 on the road, and the V-Rod Muscle is $28300.00.Half the ones I saw on TM in a quick squiz are under $20k, so not at all out of reach for someone who really wants one. I'm guessing a brand new one isn't easy on the wallet though?
Definitely the XR over the VRod though
Not too bad I reckon!
"channellling the Pleideans"
They're acutely conscious of that themselves, but their attempts to address it (2 of 3 of them) have been unsuccessful (V Rod, Buell) for various pretty well documented reasons (Harley management is the accepted short form). The Dark Customs and current marketing are going a long way to address that though.
It really helps that you dont have to compromise on stuff like reliability, warranty, build quality etc etc with H-D these days. Plus (in my very limited experience) the bikes are fun to ride. and for me, thats what its about.
I thought elections were decided by angry posts on social media. - F5 Dave
"channellling the Pleideans"
Why is it that when I am at the lights on my Suzuki screw through scooter, and a man pulls up next to me on a black V Rod muscle, with the uniform of black jeans, JohnnyRebs, black matt helmet and dark jacket and dark visor, he doesn't acknowledge my head nod and "Orright mate?". Why Jebus?
Validate my pathetic existence Harley rider! acknowledge me! you complete me!!
I thought elections were decided by angry posts on social media. - F5 Dave
"channellling the Pleideans"
concur. It just as well the demo ones werent available when I had time to test ride....
I thought elections were decided by angry posts on social media. - F5 Dave
Fully qualified Sifter.
Never worked that one out myself!Why is it that when I am at the lights on my Suzuki screw through scooter, and a man pulls up next to me on a black V Rod muscle, with the uniform of black jeans, JohnnyRebs, black matt helmet and dark jacket and dark visor, he doesn't acknowledge my head nod and "Orright mate?". Why Jebus?
Validate my pathetic existence Harley rider! acknowledge me! you complete me!!
"channellling the Pleideans"
they always do if I am on the Scrambler. Now, about the waving..........
I thought elections were decided by angry posts on social media. - F5 Dave
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