On the back of a bus today I saw the below advertisement.
I'm not usually one for worrying about advertisements, I'm not one of those people who complain about "bugger" in an ad, or kids driving or things silly like that; but in this case, I'm seriously considering writing to the ASA or even ACC.
Maybe I'm just in an antagonistic mood, but it just seems really irresponsible to, all be it indirectly, promote riding your scooter, at speed without so much as a helmet, let alone gloves.
I don't think you could get away with advertising like this if the focus was on "happy beautiful and cool" people dragging on cigarettes any more, for the same reason, as a society we don't want to subconsciously promote it.
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