Going back a few years a local town shop here asked me to build them a website. After looking at their needs I recommend a non e-commerce brosure style site as it was just a small rural shop. So I built the a nice site showing all there major products - bikes, farm bikes, chainsaws, mowers etc. Their total monthly ISP bill was $12 and I would update there products once a year for a modest fee. Three months after it went live, two swave men in business suits came into the store, poo pooed the site and told them they needed a database driven eCommerce site with credit card facilities blah blah. So they went with that. I checked out the site when it was up and it was a clone of a range of other nz bike stores. They did not even change the meta tags so it showed them as being Matamata Yamaha in google searches for years (a shop 500 km's away). When I went to put a modest item in a cart it charged $4500 freight lol. Going to checkout it asked for credit card details on a unsecured non SSL page - what a joke. The kicker, the shops monthly internet bill went up from $12 to $139 - including "database" management. Two years on I asked the office lady how many sales they had made online since the site had gone live and the answer was zip, nadda, zero.
Times have changed significantly since then, and it is as easy to build a e-commerce site and have paypal checkout handling credit cards with no ongoing monthly or upfront costs - just the usual percentage take. The thing with bike shops and most companies in NZ is they will not hesitate to spend up large on bricks and mortar style infrastructure but feel websites should not cost any more than $500 - Idiots. Nor do most companies realize just how much work goes into the background when building a decent website. Hence I do not bother making websites for businesses now. I just concentrate on my own two sites which use bleeding edge shit.

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