
Originally Posted by
R Sole
I went there after reading about it here. its nice in an arty kind of way. Buts is not a buike shop or bike goods shop. yes it sells the odd retro look bike as rideable "art" , but it did not have seruious bike kit. even teh l;eather ackets sold there did not have armour in them.
It is a themed boutique (admittedly with nice clothes) witha coffee shop on the side. They had a large screen TV, and lots of space for various themes, and a glass window onto the workshop, showing the (very clean and tidy) workshop. Nice idea - chuck in dyno and TV screens showing outputs...could be reeaaal cool.
But if these guys can afford this as part of their business selling normal clothes (in an out of the way area for normal public walk through), surely bike accessory shops can do it when their customers have a burning desire for a new item of gear/bike?
I wanted to take my wife there for coffee (and as an excuse to check out gear etc) . Didn't make it this time, but will probably do so in the future. Just a pity they did not have real kit...
I completely agree with everything you said.
But you walked into the store didn't you. You walked into a boutique themed store - for what reason?
Could this be adapted to a more bike orientated store?
So one could assume that the old rules don't apply any more it seems?
I still don't buy the "I didn't work in the past - so it won't work now" mentality of shops in NZ. Fact of the matter is the game has changed in the last 20 years....and I think there is huge potential for increase in the bike industry in NZ
Imagine how popular red bull would be if they just sold a sugar drink?
Who would go to starbucks if they just sold filter coffee?
Who wants to go to bike shop that is closed when you get time off and only sells the same old gear?
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