Scotsman on a German
If a major sponsor wishes to sponsor a major event then they should make sure that their branding is good enough to withstand guerilla ad tactics rather than bleat to government to make policy on behalf of sports organisers.
Most major advertising awards ceremonies now include a prize for best advertising for a small budget which usually means "Guerilla advertising at a major event."
It's trampling ingenuiity.....mind you - I am in advertising/media so I might be biased.....
In space, no one can smell your fart.
Having a Zen moment...
How you going to do that Ocean1? What's for sale at election time is the same old shit from the same old parties... You can pick party 1 or party 2 (with some largely meaningless options around the edges with respect to minor party support) but they're both fecking useless and will cause similar issues, just slightly shaded by their prevailing ideologies...Originally Posted by Ocean1
Both of them voted in favour of this particular piece of shit legislation, f'rinstance. Seems only the Greens opposed it. (Even then I'm not sure of their motivation, from reading Keith Locke's speech at the third reading).
Redefining slow since 2006...
Bogeyman
Then you know what's at stake, and why they'd go to these lengths to prevent ambushes.If a major sponsor wishes to sponsor a major event then they should make sure that their branding is good enough to withstand guerilla ad tactics rather than bleat to government to make policy on behalf of sports organisers.
Most major advertising awards ceremonies now include a prize for best advertising for a small budget which usually means "Guerilla advertising at a major event."
It's trampling ingenuiity.....mind you - I am in advertising/media so I might be biased.....
No good bleating at the sponsors, they simply made the offer. It's us that accepted it, and by "us" I mean anyone who didn't object at the time the deal was done.
It's also "us" that can decline to play the game by their rules. There must be hundreds of ways to demonstrate what we think of any sponsor demanding such arangements without actually breaking the law. Could be very entertaining to see just how far you could bend it. Skywriting, 'praps?
Anyone got a list of the event's sponsors? Be nice to know next time I'm out shopping...
Go soothingly on the grease mud, as there lurks the skid demon
Forum whore
The Government brings in legislation that enables the police to leave you stranded on the side of the road (instant loss of licence) and there is not a murmer from anybody but myself on this and all of a sudden all and sundry are up in arms over some advertising ban etc. Must be a generation thing or am I missing something.
Skyryder
Free Scott Watson.
Forum whore
Anybody thought it might be Mallards way of pissing off Jafa's over the waterfront stadium thing.Go Trev that'll teach 'em.
Skyrder
Free Scott Watson.
Man, you are too square.
It may have got worse since the war on abstract nouns began, but this sort of regulatory interference (particularly in relation to major sporting events) has been around since at least Sydney 2000.
A quick google search throws up the following:
http://news.bbc.co.uk/sport1/hi/olympics2000/930392.stm
http://query.nytimes.com/gst/fullpag...pagewanted=all
http://deseretnews.com/sydney/view/1...017747,00.html
Which doesn't make it right.
A plague on all their houses.
Hardcore Biker
Come on everyone, this is a real and serious offence. "advertising without paying sponsorship money" fully deserves to be treated as a criminal offence. And burn 'em, too.
Shit, this is a bad dream, I'll wake up in a minute and see that this is all a joke. It HAS to be.
Politicians starting to act for the benefit of some individual giant corporations against the individuals, that smells like sci-fi. I didn't realise that NZ was so American.
Btw, what will happen to Greens building in the clean zones? Will they be painted in another color? Because they look like Heineken bars to me...
If I were a competitor, I'd think about putting such billboards and offering free t-shirts to anyone going into the clean zone. The press coverage of the 'disturbance' (there sure will be some journalists writing about it) and the public sympathy earned are likely to be worth the fine.
Forum whore
On a serious note I suspect that the Government would have had to 'sign some kind of deal with the IRU before any contract was drawn up for 'hosting rights.' I can just imagine the furore from the general public if the 'hosting rights' were refused on the grounds of the government refusing to 'protect' offcial sponsers.
It (Major Events Management Act 2007) was brought in in time for the Rugby World Cup 2011 to meet International Rugby Board rules protecting official sponsors.
Skyryder
Free Scott Watson.
Forum whore
Nah, I wrote letters too.
The responses were all along the lines of, "Tough titty."
It's not an advertising ban. If you turned up in a Moto Guzzi shirt you'd be turfed out or arrested.
If a man is alone in the woods and there isn't a woke Hollywood around to call him racist, is he still white?
Forum whore
That would have been a good thing. Kiwis are supposed to have balls (Nuclear Free for example) and that would have truly shown we had balls, but one must not interrupt an oval ball tournament on matters of principle. I get this nagging feeling that there is an irony in there somewhere.
If a man is alone in the woods and there isn't a woke Hollywood around to call him racist, is he still white?
Deus ex ukulele
Our government is just pimping New Zealand as a venue for *major* events. They've just passed laws to ensure cousin Cletus doesn't burst in unannounced when mum is *performing* in the bedroom with that rich Asian gentleman.
"Standing on your mother's corpse you told me that you'd wait forever." [Bryan Adams: Summer of 69]
Forum whore
people people people - this is all a silly mis understanding - please relax - we are not running the world - we are just selling sponsorship for the naming rights to running the world and of course handling the ticketing.
PLEASE don't worry - there will be a running the world package for everyone and sufficient tickets will be held for any locals that want to attend (and can afford it) although these are mostly for the thinks they are running the world events....
If you cannot get to a venue we will be bringing the 'end of the world' live to you at home next season.....
Forum whore
Lots of good Tui billboards there Paul.
If a man is alone in the woods and there isn't a woke Hollywood around to call him racist, is he still white?
Hardcore Biker
Aieeee, NO, don't write that word, this is not an official sponsor. Argh, shit, too late, the police is here and taking my computer awaaaayyyyy........
Forum whore
Something like 'heavy' handed.
Bottomline on this is that sponsers pay megabucks for promotianal rights and the parasitic companies get on for the free ride. This is not just about some local cashing in on a freebee for parking or a sausage sizzle. I once watched a doco on this on some athletic race in the states, I think it was the Boston marathon that was promoted by Addidas. There were a group with the Nike swash on the singlet anyway to cut a long story short some lawyer came along with a cop and told them that if they did not remove either themselves or take their singlets off they would be arrested. don't recall what he said but this guy meant buisness. They removed their sinlgets after he told them what the fines were. Serious money. It's just one of the facets of professional sport. If anyone objects don't watch the cup and boycott the product. That's what I do. Savesgoing on a diet and a great way to save money.
Skyryder
Free Scott Watson.
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